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Rose & Hydrangea Care

After you receive your roses from Brown’s The Florist, there are a few simple tips we recommend to keep flowers longer lasting for your enjoyment.

Rose Care

If roses arrive wrapped in cellophane:

  1.  Upon arrival remove cello packaging with water by snipping the cello with scissors to release the water over a sink.  Fill a clean deep vase with tepid water and add floral preservative following manufacturer’s directions.
  2.  Re-cut stems and change water every other day.
  3.  To re-cut stems.  Fill a separate basin with clean water.  With shears, re-cut rose stems on an angle underwater taking at least 1 inch from the stem.  Place immediately into a vase. Cutting rose stems under water will prevent air locks in the stems and premature dropping of the rose.
  4.  Display roses in a cool location, away from drafts, heat sources and direct sunlight

If flowers arrive in a vase: Please follow steps 2, 3 and 4.

We guarantee our roses for 5 days! If you follow these steps and your roses don’t last for 5 days, please contact us.

Hydrangea Care

If Hydrangeas arrive wrapped in cellophane:

  1.  Upon arrival remove either plastic vials or cello packaging with water by snipping the cello with scissors to release the water over a sink.  Fill a clean deep vase with cold water and add floral preservative following manufacturer’s directions.
  2.  Re-cut stems and change water every other day.
  3.  To re-cut stems.  Fill a separate basin with clean water.  With shears, re-cut Hydrangea stems on an angle underwater taking at least 1 inch from the stem.  Place immediately into a vase. Cutting Hydrangea stems under water will prevent air locks in the stems.
  4.  Display Hydrangea in a cool location, away from drafts, heat sources and direct sunlight

If flowers arrive in a vase: Please follow steps 2, 3 and 4.

Tip:  If the Hydrangea flower heads look tired or need to perk up, submerge the entire bloom and stem completely under cool water and let the flowers soak for 20-40 minutes. Re-cut stem on an angle underwater and place back into a vase with clean water.

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Don't miss out! We're still accepting Mother's Day flower orders!
Please note that delivery orders for Mother’s day with specific delivery windows are limited and subject to extra charges between Friday May 10th and Sunday May 12th, please inquire to the appropriate shop location directly.
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